Three questions. That's the entire engine behind Rolfe's Reflective Model: What? So what? Now what? Gary Rolfe, Dawn Freshwater and Melanie Jasper built it in 2001 for nursing students, and it's since spread into education, business, and social work modules across UK universities. Its appeal is obvious once you've tried Gibbs' six stages at 2am before a deadline Rolfe's model gets you from blank page to finished reflection with far less scaffolding to fight against.
That simplicity is also where most students go wrong. A three-question framework looks easy to fill in, so writers rush it, restate the same idea three times, and lose marks for depth they never realised they needed. This guide covers the structure properly: what each stage should actually contain, how to divide your word count, a full worked example, and something most guides skip what UK markers are genuinely looking for when they grade a Rolfe's-based reflection.
What Is Rolfe's Reflective Model?
Rolfe's Reflective Model is a three-stage reflective writing framework built around the questions What?, So what?, and Now what? The first stage describes an experience, the second analyses what it means and why, and the third turns that analysis into a concrete plan for future practice. It's often the first model taught to nursing and healthcare students because it maps directly onto how clinicians are trained to debrief after a shift, though business, teaching and social care courses use it just as widely now.
Where Did the Model Actually Come From?
Rolfe, Freshwater and Jasper didn't invent the three questions from scratch they adapted work by Terry Borton, who used "what, so what, now what" in a 1970 education text, later developed further by John Driscoll in 1994 for clinical nursing. Rolfe's 2001 version, published in Critical Reflection in Nursing and the Helping Professions, is the one most UK reading lists cite, which is why you'll sometimes see the same three-question structure credited to Driscoll or Borton depending on which module handbook you're reading. If your assignment brief specifically names Rolfe, cite Rolfe mixing up the attribution is a small but noticeable mistake markers do catch.
The Three Stages, Properly Explained
What? Describe, Don't Analyse
This stage is pure description. What happened, who was involved, what were you trying to achieve, what actually occurred. Resist the urge to explain why something happened here that belongs in the next stage. Keep it factual and specific: name the task, the setting, the people (anonymised where required), and the outcome.
So What? This Is Where the Marks Live
Here you unpack the experience. What did it teach you? What theory, model or reading helps explain what happened? What would you understand differently now compared with how you felt in the moment? This is the stage that separates a pass from a strong mark, because it's the only place where you demonstrate you can connect lived experience to academic knowledge rather than just narrate a story.
Now What? A Plan, Not a Wish
The final stage sets out what you'll do differently. Vague lines like "I will try to communicate better" rarely score well. Markers want a specific, checkable action: what you'll change, how you'll know it worked, and when you'll revisit it. Treat it the way you'd treat an action point in a work appraisal, not a closing paragraph.
How Many Words Should Each Stage Get?
For a typical 2,000-word reflective assignment using Rolfe's framework, most UK marking guides expect roughly this split:
| Section | Word count | % of total |
|---|---|---|
| Introduction (context, why this experience) | 150–200 | ~9% |
| What? | 350–450 | ~20% |
| So what? | 800–950 | ~43% |
| Now what? | 400–500 | ~22% |
| Conclusion | 150–200 | ~9% |
Notice that "So what?" takes up nearly half the word count. That's deliberate it's the analytical core of the piece, and it's where you're expected to bring in citations, theory and a genuinely critical tone rather than description.
What Does a Completed Rolfe's Reflection Look Like?
Here's a short worked example from a business context, since most guides only show nursing scenarios.
What? During a group project, I was assigned to lead the data-collection phase for a market research task. Two team members missed the agreed deadline for their sections, which meant I had to compile the final report with incomplete data the night before submission.
So what? My instinct was to finish the report alone rather than raise the issue with the group, which meant the final analysis was thinner than it should have been. Looking back, this reflects Belbin's (1981) observation that teams without a clearly assigned "monitor evaluator" role often let deadline slippage go unaddressed until it's too late. I avoided conflict rather than managing it, which is a pattern I recognise from previous group assignments too.
Now what? In future group work, I'll set interim check-in deadlines not just the final one so gaps in progress surface with enough time to redistribute work. I'll also raise concerns directly with the team rather than absorbing extra work quietly, and I'll track whether this actually improves on-time completion in my next group module.
What Do UK Markers Actually Look For?
Most rubrics for reflective assignments reward four things specifically, and it's worth checking your module's marking criteria against these before you submit:
- Critical depth over description a "What?" section longer than your "So what?" is usually a sign you've described too much and analysed too little.
- Theory applied, not name-dropped citing a model because it's relevant to what happened, not because you need a reference count.
- Honest self-appraisal markers can tell when a reflection only shows things going well. Genuine reflections include what went wrong.
- A specific, testable action plan "Now what?" should read like something you could actually check on in a few weeks, not a general intention.
Common Mistakes Students Make With Rolfe's Model
- Treating it as a diary entry rather than an academic piece keep the tone formal even though the content is personal.
- Answering all three questions in one paragraph instead of separating them clearly.
- Skipping references entirely, on the assumption that a "simple" model doesn't need theoretical backing.
- Writing "Now what?" as a single vague sentence instead of a proper action plan.
- Forgetting to anonymise patients, clients, or colleagues where your course requires it.
A Quick Note on Referencing
Rolfe's model is often criticised for lacking the theoretical depth of Gibbs' or Kolb's cycles, which means the burden falls on you to bring the theory in yourself, mainly within the "So what?" stage. A useful habit: for every claim you make about why something happened, ask whether a reading from your module could support it, then cite it there rather than bunching all your references into one paragraph.
How Rolfe's Model Compares to Gibbs, Kolb and Driscoll
| Model | Stages | Best suited for |
|---|---|---|
| Rolfe et al. | 3 (What? So what? Now what?) | Quick, practical reflections; word-limited assignments |
| Driscoll | 3 (What? So what? Now what?) | Clinical/nursing debriefs; near-identical structure to Rolfe |
| Gibbs | 6 (Description, Feelings, Evaluation, Analysis, Conclusion, Action plan) | Longer, more detailed reflective essays |
| Kolb | 4 (Concrete experience, Reflective observation, Abstract conceptualisation, Active experimentation) | Reflecting on learning and skill development over time |
If your word count is tight or your module wants something practical rather than exhaustive, Rolfe's model is usually the easier one to work with. For assignments that need six clearly marked stages of analysis, Gibbs' cycle is generally the safer choice. Check your assignment brief before picking one over the other. If you're working against a tight deadline and want a second pair of eyes on a Rolfe's-model reflection before submission, structured feedback from an experienced academic writer through our assignment help service can catch the depth and referencing issues markers flag most often.

